Position Overview
We are seeking a detail-oriented and strategic Content & SEO Specialist to create, optimize, and manage high-quality digital content that enhances website performance, search rankings, and audience engagement. This role is responsible for developing SEO-friendly blog posts, web pages, and digital content, ensuring all content aligns with best practices for organic search visibility and user experience.
The ideal candidate will have a strong writing background, experience with SEO principles, and the ability to analyze website performance metrics to improve content effectiveness. This role collaborates closely with Project Managers, Website Designers, and Digital Marketing Specialists to drive traffic, engagement, and conversions.
This position is preferred in-office (Meadville, PA), with hybrid work options available on a case-by-case basis. Remote work is not available, and applicants must be PA residents.
Key Responsiblities
- Content Creation & Optimization (Primary Role)
- Write, edit, and optimize SEO-driven blog posts, web pages, and marketing copy.
- Conduct keyword research to identify high-impact opportunities for organic growth.
- Ensure content is engaging, well-structured, and aligned with brand voice.
- Collaborate with Project Managers to refine and enhance client website content.
- Develop content strategies that improve readability, searchability, and conversions.
- EO Strategy & Website Optimization (Primary Role)
- Implement on-page SEO techniques, including meta tags, internal linking, and content structuring.
- Optimize website copy to improve rankings, readability, and user experience.
- Monitor Google Search Console & Analytics to track content performance.
- Conduct SEO audits to identify areas for improvement and implement necessary fixes.
- Assist in developing content-driven SEO strategies for long-term success.
- Performance Tracking & Reporting
- Analyze website traffic, engagement, and ranking data to measure content effectiveness.
- Provide monthly reports with insights on SEO performance and recommendations.
- Track keyword performance and content impact to guide future strategies.
- Stay updated on Google algorithm updates and SEO trends to ensure compliance.
Required Skills & Experience
- 2+ years of experience in content writing, SEO, or digital marketing.
- Strong understanding of SEO best practices, keyword research, and on-page optimization.
- Experience with Google Search Console, Google Analytics, and keyword research tools.
- Excellent writing, editing, and proofreading skills with a strong attention to detail.
- Ability to develop engaging, optimized content for both users and search engines.
- Basic understanding of website structure, UX, and HTML formatting for SEO.
- Ability to manage multiple projects and deadlines effectively.
Preferred Skills (Bonus, but Not Required)
- Familiarity with WordPress and Elementor for content publishing.
- Knowledge of schema markup and technical SEO basics.
- Background in digital marketing, social media, or email marketing.
- Experience using Monday.com, ScribeHow, or similar project management/documentation tools.
Soft Skills & Work Ethic
We value more than just technical expertise—we seek candidates who are:
- Detail-Oriented – Ensures content accuracy and SEO compliance.
- Strategic Thinkers – Understands how content impacts rankings and user engagement.
- Proactive & Self-Motivated – Takes initiative in improving content performance.
- Strong Communicators – Can explain SEO concepts clearly to non-technical team members and clients.
- Highly Organized – Manages multiple tasks efficiently and meets deadlines.
- Team Players – Works well with marketers, designers, and developers.
- Adaptable & Growth-Oriented – Stays current on SEO trends and content marketing strategies.
Work Environment & Growth Opportunities
- Location: Preferred in-office (Meadville, PA), but hybrid/remote is available for PA residents only.
- Collaboration: Work closely with Project Managers, Website Designers, and Digital Marketing Specialists.
- Training & Growth: We provide access to industry tools, training, and continuous learning opportunities.
- Long-Term Role: We are seeking a dedicated team member for a long-term position.
Why Join Us?
- Play a key role in content marketing and SEO success.
- Be part of a structured, collaborative, and creative team.
- Stay ahead with training opportunities and professional development.
- Competitive compensation and opportunities for career growth.
How to Apply
If you are a skilled content creator with a passion for SEO and digital marketing, we’d love to hear from you!
Apply today and become a key part of our growing team!